Biografia
I am an Art Director and photographer with a wide background in running projects spanning from corporate to niche, boutique pop up bohemian live music e performance, dress up alcoves and others. Born in Italy, I lived in Brazil, UK, France, Canada, Philipinas and Switzerland. During last year, I came up with a concept thoroughly rooted in creating settings based on different epochs. Each has a strong identity developed with my own feel, and therefore different from anything I have been experiencing in key cultural cities during the last years.
For instance, I set up in London a weekly bohemian Milonga in a Victorian decadent building, and in Palermo, Italy, I took a ‘700 historical building, constructed on a ‘500 bastion located in the Arab neighbourhood of Kalsa, and transformed it in a luxury/decadent Studio, that hosted photo shootings, film sets, live music boudoirs, and also ran a very successful set of bohemian secret themed events in Palermo, Venice and Rome, collaborating with local businesses.
I have recently come back to Palermo to developing my photo art works. I use different platforms and media to run projects, and to create collaborations. Social media are my key hubs echoing tools for expanding and promoting, for communicating vibrantly and effectively. Images, perceptions, concepts and most of all feeding desires are at the base of my current projects.