“Art should be, and in some senses already is, everywhere, and we believe that it should be for everybody,” Art Below’s founder, Ben Moore, has said. “The gallery often has a stigma, leading people to perceive art as a closed door, a private establishment, and suggests an exclusive forum which only certain people are encouraged to participate. Today's urban people lead increasingly busy lives, they often do not have the time to appreciate the value of art. We bring change by taking the art to them. We show art in a new, public context.’
Art Below’s success in London has led to projects in Berlin and Tokyo, with new projects soon to spring up in other capitals. Nevertheless, it remains active and committed in London, and has recently initiated a collaboration with the Hospital Club, the multimedia studio and event space in Covent Garden. It takes the form of a series of open-entry themed challenges, in which artists are invited to submit on a ce
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